To register for this program, please contact Brianna Reeder at brianna@ncbankers.org.

PROGRAM INFORMATION

With increasing risk in this new economy, you may have to look at increasing new deposits, and holding on to your existing deposit base. How do you do that, with customers interacting differently than they did last year? This entertaining and fact-oriented presentation will show you how to develop the best approach to set the conditions for increasing deposits, and the best tips for making deposit gathering beneficial for the customer and fun for the banker. We will reveal what drives the customer and what is the real motivation, plus look for what the next logical product the customer or prospect is willing to buy. We will also examine how to make the existing deposit client price insensitive, and more attuned to the value you deliver.

Specific topics will include:

• The bank atmosphere and a “helpful, advisory” philosophy
• Helping the customer save
• Customer acquisition
• Reducing deposit customer attrition
• Cross-selling
• Next logical product
• Your best customers strategies
• Cash management
• Higher interest options
• Remote deposit
• Checking strategies
• Killer business development ideas

And much more!